About The Speaker
A digital marketing pioneer, Akanksha Goel is the founder of Socialize; Middle East’s first dedicated social media agency. Today with an award-winning team of over 50 people, from 19 countries, Socialize has grown to become one of region’s largest independent agencies and is ranked amongst Dubai’s top 100 SMEs. Akanksha started her career at the age of 20, as the youngest ever Editor-in-chief for STUFF Magazine. She gained experience working across India & Singapore, where she was at the forefront of the Web2.0 revolution and helped organize Asia's first-ever pod-camp. She then moved to Dubai amidst the region's economic crisis and in 2010 created Socialize to harness the untapped business potential of then-emerging social networks. In her current role as Managing Director, she is actively involved in driving business growth, leading team development and overseeing the strategic mandate across the agency’s coveted client roster that includes iconic brands like Dubai EXPO 2020, Volkswagen, Sony, General Mills & Bioderma. An executive graduate from Harvard Business School; she holds a business degree in Marketing Communications from Singapore Management University. Nominated as Emirates Woman of the Year and named to Holmes Report's Innovator 25 list in 2018, Akanksha is widely recognized as a business influencer, speaker, and a reference for social media in the Middle East.